Business people of all levels can benefit from this guide to conducting successful meetings. Readers will learn to invite the right people to the meetings, develop a proper agenda, tactfully prevent someone from taking over the meeting, and reinvigorate a stalled meeting.
Many companies still see marketing as a cost, not an investment. According to proven business strategist Antony Young, marketing creates positive value for a business or brand by demonstrating cost versus return. Young and co-author Lucy Aitken propose a radical change in marketing philosophy to an investment-led approach with a focus on value, not cost. […]
The material is very accessible and it is surely one of the best of the genre -?ÿNurse Researcher `This book will undoubtedly benefit anyone whatever stage they are with their work. Despite my bookshelf having several books devoted to writing a PhD, I would happily trade them for this book -?ÿScott Buckler, Institute of Education, […]
PRAISE FOR THE BOOK: “An important and most helpful book for everybody. It delivers more power to you!” -Larry King, host, LARRY KING LIVE “No magic elixirs or mumbo jumbo; just straight-talking, easy-to understand, easy-to-remember, and easy-to-use principles of persuasion and negotiation??secrets I??ve seen in action when Bob Mayer has successfully negotiated for me.” -David […]
“Business Communication” is a comprehensive textbook that is specially designed to meet the needs of students pursuing Masters in Business Administration/Postgraduate Diploma in Management. Users will find this book highly useful for its coverage of decision-making for the business organization in relation to managerial communication, effective oral, written, and group communication skills, corporate communication, negotiation, […]
The wisest investors dont waste time trying to capitalize on current market trends for short-term gains; rather, they focus on making their wealth grow over a lifetime. In Lifespan Investing, veteran trader Clifford Pistolese reveals a long-term investment strategy designed to maximize the amount of wealth you will accumulate over the course of your life. […]
Professor John Adair not only helps you improve your natural capacities, he also looks at such derivations as: presentations, giving and receiving criticism, communicating and participating in meetings, communications between departments, and much more.
Completely revised, updated, and featuring more examples, Cover Letters! Cover Letters! Cover Letters! is for anyone and everyone on the job-search trail, from new college grads to veteran managers. Whether responding to newspaper ads, conducting an outreach campaign or using letters to “network” with colleagues and acquaintances, this book offers multiple samples of every conceivable […]
Drawing on more than two decades of experience, Kevin Hogan explains how to communicate interpersonally, talk to yourself, and transcend physical experience into the realm of idea and thought. He does so by revealing such communication secrets as reinforcing verbal messages with non-verbal cues. He also instructs readers how to interpret the body language of […]
This affordable, concise guide to group discussion offers comprehensive coverage of the standard agenda, an approach that works for any problem-solving discussion. Readers learn a proven, relevant, practical approach to solving problems. The authors emphasize the creative potential of individuals and urge them to apply that creativity to their discussions, including imaginative ways to foster […]
The workplace is now smarter and more competitive than ever. The real plum jobs are out there, but theyre harder to get. Now, bestselling author and innovative thinker Jeffrey J Fox comes to the rescue again with this no-nonsense collection of surprising and daring rules for landing the right job. Easy to read, inspiring and […]
Say The Right Thing–In Any Business or Social Situation! Each year thousands of executives pack Dianna Boohers seminars to learn to express themselves more clearly and confidently at work and at play. Now this master communicator has distilled over 600 of her proven speaking and listening tips into a single fast-access primer–one that can help […]
The rich are different from the rest of us, if for no other reason than U.S. tax and securities laws allow them to invest in ways that keep us from catching up to them. Thats why 90 percent of all corporate shares of stock are owned by 10 percent of the people. Kiyosaki believes its […]
101 Ways To make Every Second Count goes beyond the usual time-management books to bring you a broad range of strategies and tactics for more success with less stress… for getting more done in less time. Youll learn how to maximize your time by setting priorities, creating useful schedules, and overcoming procrastination. Robert Bly describes […]
Why do some people succeed far more than others? There is a story that is usually told about extremely successful people, a story that focuses on intelligence and ambition. In Outliers Malcolm Gladwell argues that the true story of success is very different, and that if we want to understand how some people thrive, we […]
In his new book, Microsoft chairman and CEO Bill Gates discusses how technology can help run businesses better today and how it will transform the nature of business in the near future. Gates stresses the need for managers to view technology not as overhead but as a strategic asset, and offers detailed examples from Microsoft, […]