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Mybookzone.net request you to maintain a queue of atleast 10 books. You will be able to give a pickup request once you make a queue of 10 books.
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This is a brand new edition that focuses on the practical issues faced by todays marketing professionals. It is truly about turning strategy into action and provides answers to key marketing issues.
This best selling brief alternative for the OB course covers all the key concepts needed to understand, predict, and respond to the behavior of people in real world organizations, including cutting-edge topics and streamlined pedagogy to allow maximum flexibility in designing and shaping your course.” This tenth edition has been updated to include new research, […]
Mergers and acquisitions are the most significant economic activity taking place in todays economy. This text seeks to explain the role of this activity and helps managers pursue M&A strategies more effectively.Features: Provides conceptual discussion on why mergers take place Describes the arbitrage activity associated with mergers and acquisitions Presents the historical and industry evidence […]
Used By More Than One Million Students The World Over, The Book Presents A Functional Approach To Management (Planning, Leading, Organizing, And Controlling), And Integrates Real-World Examples Throughout The Text. New Or Enhanced Coverage Of The Service Sector, Ethics, Global Management, And It. In Addition, Griffin Explains The Conceptual Framework Underlying Key Managerial Activities And […]
In writing this textbook, Mankiw has tried to put himself in the position of someone seeing economics for the first time. The author s conversational writing style is superb for presenting the politics and science of economic theories to tomorrow s decision-makers. Because Mankiw wrote it for the students, the book stands out among all […]
The nineteenth edition of this book has been necessitated bythe constant growth of the subject as a result of changes in legislation, thegrowing globalisation of banking business generally and the expansion of bankingbusiness to meet the needs of the customers for a wider range of services.Chapters have been added, many rewritten to reflect the changes […]
SERVICES MARKETING, 3/e, by Zeithaml and Bitner provides a comprehensive review and analysis of services marketing issues, practice, and strategy. Utilizing the GAPS Model of Service Quality as an organizing framework the structure of the text offers part openers that sequentially build the model gap by gap. Each part of the book includes multiple chapters […]
Designed to bridge the gap between theory and practice, this successful book is regarded as “the bible” in trading rooms throughout the world. The books covers both derivatives markets and risk management, including credit risk and credit derivatives; forward, futures, and swaps; insurance, weather, and energy derivatives; and more. For options traders, option.
MARGIN: Key Benefit: International Management, 6/e, explores the dynamic global environment of business management, by exploring political, legal, technological, competitive and cultural factors that shape corporations worldwide. Key Topics: The author examines cross-cultural management, competitive strategy, and current trends in the global arena. Market: For undergraduate and graduate students majoring in international business or general […]
Mankiws “Macroeconomics” is popular, widely adopted and well-known for clearly communicating the principles of Macroeconomics in a concise and accessible way. The sixth edition maintains the core features that have made it a best-selling Macroeconomics text – a balance of coverage between short and long-run issues, an integration of Keynesian and classical ideas, a variety […]
The market leader, Brigham/Houston continues to grow in reputation as the most effective approach for learning basic finance principles, tools, and applications. It is also updated to reflect the latest in theory, research, real-world examples, and use of technology. The seamless, integrated ancillary package??done by the authors??is a hallmark of this package that makes the […]
That is how Alfred Marshall, the great 19th century economist, defined economics in his classic textbook, Principles of Economics. The text you have in your hand continues that tradition, from the cover image to the last page. The cover of this and previous editions shows a market scene. It reminds us that economics is about […]
Fully revised and expanded in this fourth edition, Microeconomics: Theory and Applications presents all the standard topics of traditional microeconomic theory while offering a modern approach that reflects the many recent developments in the field. With its student-friendly writing style and clear presentation of graphs, this is an ideal text for undergraduate courses in intermediate […]
With Statistics for Management, Levin and Rubin have provided a non-intimidating business statistics book that users can easily read and understand. Like its predecessors, the seventh edition includes the absolute minimum of mathematical/statistical notation necessary to teach the material. Concepts are fully explained in simple, easy-to-understand language as they are presented, making the book an […]
This book brings together the strategic role of the supply chain, key strategic drivers of supply chain performance, and the underlying tools and techniques for supply chain analysis. Students are able to articulate the strategic importance of supply chain thinking and support their ideas with…