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1 Sharloc holmes Sharloc holmes By Sharloc holmes
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Business Research Methods

The book gives students an assessment of the contexts within which different methods may be used and how they should be implemented. It covers both quantitative and qualitative research and assesses the significance of this distinction. In addition to giving a thorough introduction to the practice of business research, the book relates topics of research methods to wider issues within the business and management field.

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